Examples of Outdoor Advertising

The D&AD New Blood awards were held recently in London and the Creative Advertising course at Lincoln was, once again, very successful. Joe Lovett, Jack Snell, Malene Loves and Elly Hogarth all scooped wooden pencils. Joe and Jack produced a thought provoking piece of work for WWF and Elly and created a very effective campaign for Talk Talk. Both teams did really well to earn wooden pencils considering the huge number of entries and the quality of work on display so congratulations go out to them.

These guys weren't the only winners on the night, Tom Watkins did fantastically well to get, not only a Yellow pencil but a Black one as well! Tom put together a very well executed campaign for WeTransfer. Tom's multi channel campaign for 'When I'm a dad' helps would-be fathers plan and take vows for this momentous step. The D&AD jury recognised that the work was so powerful and so well executed that Tom should be recognised as one of the best students at this years awards.

Being successful in student design competitions requires a lot of hard work and imagination and to achieve success at this level is truly outstanding so well done to all of our successful students.

The Young Creative Network recently held their annual awards ceremony in London to honour the winners of this years YCN Student Competition. Amongst the successful entrants were University of Lincoln Creative Advertising's  Liam Nicholson and Vicki Thompsom. Liam and Vicki collected a gong for the work they submitted for the Triumph Bra's brief. They were second year students when they entered this national competition and it is very satisfying for the staff team to see them compete and win against students more experienced than themselves. I'll let Vicki explain how the night went in her own words.

"On September 4th, Liam and I ventured down to London to Shoreditch Town Hall for the YCN awards 2012. We were both thrilled that our work for the Industry Trust brief was commended, and even found ourselves sitting with their representatives for the ceremony. Going into the entrance area we were greeted with strange cocktails and steel drummers, and on moving into the main hall found plenty more decoration along a tropical theme. The ceremony itself was exciting and entertaining with guest speakers and clever animation shorts about their work, each speakers presenting a few different briefs' awards. After dinner our group was next up. We were presented on stage with our 'A's, our group being congratulated by guest speaker Toby Triumph. Following on from the ceremony we were directed downstairs for something 'special', which was in fact being showered with bits of jelly as it was blown up in the centre of the room... (yes, really).

Overall an amazing evening to celebrate everyone's success, and a reminder that hard work, taking risks and enjoying your work can pay off. Thank you to everyone that congratulated us and thanks to YCN for putting on such a great evening".

The Young Creative Network competition results were announced recently and we're very glad to say that second year students, Liam Nicholson and Vicki Thompson won in their category for The Industry Trust. The brief asked the students to persuade movie lovers to stop watching pirated films and watch the real thing instead.

The judges thought that the pair of them got this very tricky brief just right, so hearty congratulations to Liam and Vicki. They have been invited to the YCN Student Awards Ceremony at Shoreditch Town Hall, London in early September were they can collect their gong and mingle with their fellow winners.

We'll bring you pictures of the awards evening when Liam and Vicki step up on to the stage in September but in the meantime, well done.

Congratulations to Claire Stokes and Christina Smith on winning a highly coveted D&AD Yellow Pencil. D&AD is one of the most prestigious international awards in advertising and to be recognised in this way is testament to the effort that the girls put into their work.

 

It's that time of year again when the course makes its way down to London in order to exhibit at the D&AD New Blood exhibition. The show is a gathering of the best talent from all of the design Colleges and Universities from across the country. This year it was a three day long event, kicking off with a Private View on Tuesday night that was attended by the great and the good from the design and advertising industry. This was a great opportunity for the staff and students to rub shoulders with potential employers and forge links for the future.